The Australian company’s claim to make safer clothes from Corona proved costly
Australian clothing company Lorna Jane’s claim to make corona-safe clothing and to remove Corona cost her dearly, and the company was fined 2.6 million British pounds (about 580 million Pakistani rupees).
Lorna Jane advertised that her clothing used a technology called ‘LJ Shield’ to prevent the spread of the germs that spread the disease.
However, in a ruling, the judge ruled that the company’s claim was potentially dangerous. The company has accepted the court’s decision.
The company’s chief executive, Bill Clarkson, says he was misled by his own supplier, a trusted supplier who sold us a product that was not working as promised.
The supplier asked us to believe that LJ Shield technology is being sold in Australia, USA, China and Taiwan and they are both antibacterial and antiviral, so we were sure that we would benefit our customers. have been.
The legal action was taken by the Australian Competition and Consumer Commission (ACCC) when Lorna Jane began marketing the garment during Corona last July.
In a ruling published Friday, a federal court judge said Lorraine Jane claimed consumers had the technology, but in reality the company did not.
The court found the company guilty of lying and misleading customers and fined it 26 2.6 million.
Last week, the company was fined A 40,000 by the Therapeutic Goods Administration Drug Regulator for allegedly illegally advertising Corona.